Detroit Zoo’s New Branding – Including Water Tower Wrap – Revealed
(Crystal A. Proxmire, May 21, 2024)
Royal Oak, MI – The Detroit Zoo has a new look – with a logo designed for versatility and showcasing the animals that are stars of the park. With the “oo”s making a frame, the logo can easily be changed to feature different animals while still maintaining a consistent outline.
Dignitaries from around Metro Detroit gathered in Royal Oak for the big reveal. A miniature version of the water tower shows the design which should be installed within the next week on the iconic water tower at the zoo property at Woodward and I-696. The website has a new look as well, with variations of the logo and animals peeking out of it.
Also at the park, is a giant logo art installation where people can sit on the benches in the “oo”s or even climb inside for some more fun pics.
The Detroit Zoo’s mission is to create meaningful connections between people, animals and the natural world so all can thrive. Check out the new look and get lots of information about the Detroit Zoo at https://detroitzoo.org/.